The characteristics of “work hard and make good progress” defined New Braunfels at its founding over 165 years ago. These principles were augmented by a devotion to civic involvement and family celebration.


As with most settlements in the New World, the culture became a mix of old and new. The German founders adapted to their new surroundings, deriving influence from Mexican, Indian, and African cultures. With each generation, new layers of culture and tradition were woven into the fabric of this little “burg.”


Though much has changed from 1845 to today, the core principles set forth by the founders—hard work, progress, civic pride, and family devotion—have remained a steadfast way of New Braunfels life.